Health and fitness are hot topics these days. The recent pandemic has further heightened interest among people who want to keep healthy and ward off illnesses. Growing demand for related products and services is through the roof. With that said, there has never been a better time to launch a blog in this particular industry.
But what does running a health and fitness blog really mean? What’s in it for you, and how do you even get started? To answer these questions, we went looking for some of the top websites that fall into this category.
The sheer number of blogs offering health and fitness content meant it was barely possible to scratch the surface. However, we managed to come up with a list of 25 of the best health and fitness blog examples based on general feedback and the perceived quality of the information. Before diving into the list, let’s answer a few questions you might have.
What is a Health and Fitness Blog?
Sometimes referred to as just “fitness” or “health” blogs, these are websites that seek to provide information intended to help people learn about or make decisions that are considered better for their overall wellbeing. Health and fitness blogs can provide information, tips, and advice on one or more of the following topics:
The content on these types of blogs can be in the form of how-to articles, listicles, infographics, charts, videos, etc. In addition, some fitness and health blogs deliver content from a personal experience or expert’s perspective, or both. Many content marketers in this niche also tend to have strong social media followings. In fact, many started their blog as a way to extend more services to their growing social media audiences.
Benefits of Starting a Health and Fitness Blog
First of all, a health and fitness blog might be a great way to share your self-improvement journey and inspire others to get in shape or even eat better. On top of that, starting a blog might turn out to be an excellent way to launch a business. Recent statistics on the health and fitness industry suggested that it is growing at a rapid annual growth rate of 6.56% and is expected to reach a market volume of $10.26 billion by 2027.
You could, for instance, set up an online store offering health or fitness products, upload instructional videos on your YouTube channel, become a personal coach or consultant, or even forge collaborations with major brands in the health and fitness industry.
How to Start a Health and Fitness Blog
Setting up a health and fitness blog is pretty much like launching any other blogging website. You first need to pick a niche and create a suitable name for your blog. In addition, you should narrow down your target audience and figure out what writing style and voice would be best to communicate with them in.
Once you have that down, you can go ahead with the technical requirements – securing a domain name, hosting provider, and content management system. WordPress is easily the most popular choice, accounting for 43% of all websites currently in operation. In fact, the vast majority of health and fitness blogs that are featured below are built with WordPress.
Best Health and Fitness Blog Examples
Now that you have a better understanding of what health and fitness blogs are all about (and their main benefits), it is time to look at some of the top brands in this niche. In no particular order, here are 25 of the best health and fitness blog examples that you could use as inspiration to start your own.
Precision Nutrition is a company that focuses on nutrition and healthy living. The associated blog is written and maintained by a team of experts, including registered dietitians, exercise physiologists, and behavioral psychologists. Founded in 2005 by Dr. John Berardi – who has a background in nutrition and fitness – and Phil Caravaggio, who has engineering and technology training, the blog serves up research-laden tips and advice that have attracted top athletes, health experts, and fitness practitioners.
Some of the topics covered on the Precision Nutrition blog include tips for healthy eating, recipes, how to improve overall health and fitness, mental health advice, and stress management. In addition, there are a variety of tools and resources to help readers achieve their health and fitness goals, including a free nutrition coaching program and a collection of online courses and resources. Like many of the blogs featured on this list, Precision Nutrition uses WordPress technology.
Nerd Fitness is a popular health and fitness blog that is run by a team of self-professed nerds. But the website not only caters to those who identify as geeks but also to anyone who wants to improve their physical and mental well-being. Founded in 2009 by Steve Kamb, the blog has since blossomed into a thriving community of like-minded individuals who share a passion for fitness.
In addition to an online coaching program that is staffed by a team of licensed experts, Nerd Fitness also offers a number of health and fitness resources. These include workout plans, nutrition tips, motivational articles, and a habit-tracking app. A unique approach that combines humor, pop culture references, and practical advice helps readers make sustainable lifestyle changes. The result is that the blog attracts 1.5 million visitors per month and thousands of paying customers. Nerd Fitness has been featured in major publications such as CNET, Forbes, and Washington Post.
Set up in 1999, Bodybuilding.com is one of the world’s most well-known websites that is dedicated to the bodybuilding segment of the fitness market. The company is made up of an online store that sells a variety of sports nutrition and other fitness products, along with an extensive blog section with more than 19,000 articles.
The blog is loaded with information, tips, and advice related to health, fitness, and, of course, bodybuilding. Whether it is a workout routine, diet plan, supplements, weight loss programs, or muscle gain system, one is sure to find a useful resource on Bodybuilding.com. What’s more, much of the content is created or vetted by fitness experts, nutritionists, and pro athletes. The blog also shares interviews conducted with professional bodybuilders, fitness models, and trainers. Much of the monetization on this blog comes from its online store, as well as affiliate marketing.